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Monday, March 3, 2008

Intel : Low Power Chips to be called "Atom"

Chipmaker Intel has announced naming (branding) its new family of ultra-small, low-power processors for ultra-mobile PCs (UMPCs) as "Atom".Described by the company as "a fundamental new shift in design, small yet powerful enough to enable a big Internet experience on these new devices," "Atom" joins other Intel brands, including Core, Core 2, Celeron, and Xeon. Intel sees a huge market for UMPCs and other small form factor Internet devices; calling its own version of such a device as 'Netbook', a low-cost PC that would cost in the region of $250.
The "Atom" family of processors is based on a new microarchitecture; meant for smaller devices with lower power consumption, Intel said. A typical "Atom" chip is less than 25 square millimeters, with 11 of the chip's dies (slivers of Silicon with 47 million transistors each) capable of fitting into an area that's less than the size of a US penny. Two of the members of the "Atom" family; previously codenamed 'Silverthorne' and 'Diamondville' have already been discussed at length, and are scheduled to ship towards the middle of this year. Both 'Silverthorne' and 'Diamondville' are based on Intel's 45 nanometer chipmaking technology.'Silverthorne' integrates a new low-power state, enabling it to shut down in between processing tasks, thereby reducing power consumption. Meanwhile, 'Diamondville' is said to sport a design much simpler than that deployed by standard Intel chips.Industry analysts are of the view that 'Diamondville' and 'Silverthorne' represent Intel's attempt at selling chips profitably for a whole lot less. In addition, Intel has also announced the "Centrino Atom" processor technology aimed specially at mobile Internet devices. This was formerly code-named Menlow."Centrino Atom" includes the Intel Atom processor, a low power companion chip with integrated graphics, a wireless radio, as well as thinner and lighter designs. Intel envisages tremendous growth for "Centrino Atom" technology in consumer electronics and other gadgets.Source

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